Winkworth Prime Central London
Welcome to Prime
Founded in London in 1835, Winkworth has a legacy of property sales in the city. Renowned for its expertise in the heritage, architecture, and prime locations of London’s finest residences, Winkworth is an eminent name in the property industry.
Introducing our private client service, Prime redefines what it means to have a personal property agent. Every Prime client receives dedicated support from a single point of contact with a strong knowledge and experience of Prime Central London’s property market.
Our Prime agents are dedicated to providing support to high and ultra-high-net-worth individuals and their advisors, offering access to bespoke and confidential property expertise that caters to their unique needs. Our comprehensive suite of services encompasses everything Winkworth has to offer, delivered with the utmost discretion and care.


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Christian Lock-Necrews
DirectorMarylebone, Knightsbridge & Chelsea
Christian has been working in Prime Central London for 20 years, selling some of London’s largest high value houses and advising on developments across prime London.
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Bella Roupell
DirectorSouth Kensington & Earls Court
With over 13 years of experience, Bella is a trusted authority in the Prime Central London Market, providing clients with honest, informed, and expert guidance.
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Charlie Rosling
Sales DirectorPaddington, Bayswater & Mayfair
Charlie is a highly proficient and experienced prime central London real estate agent, operating in Hyde Park – Bayswater, Paddington and Mayfair
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Charles Erwin
Sales DirectorNotting Hill
Charles has run the sales team in Notting Hill for the past 8 years and focuses on exceptional customer care and providing accurate advice to all clients.
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Lucinda Richardson
Lettings DirectorNotting Hill
Over nearly 30 years Lucinda’s passion for property and her 100% commitment to her clients have earned her a reputation second to none.
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Rob Oatley
DirectorPimlico & Westminster
Rob has worked in the central London property market for over 20 years, the vast majority of that time in the Pimlico and Westminster area.
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Josh Grinling
Sales DirectorKensington
Josh has owned and run the Kensington branch since 1997 is now the most experienced agent covering Kensington and Holland Park.
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Federico Young
Lettings DirectorKensington
With 29 years of property experience and a member of the governing body Propertymark, Federico is trusted and provides clients an honest and personal service from start to finish.
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Contact our Prime Central London team today...
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Charles and Poppy were a great team to work with on the sale of our flat. They are sensible, honest and punctual. We got a good offer in light of the market and they chased down the information and steps required to completion. Thanks ...More
By Peta BistanyNotting Hill10 February 2023 -
David is a great communicator, he is professional and trustworthy. If you’re looking for an agent who truly cares and delivers exceptional service, I can't recommend David and Charlie enough.
By Justine RintoulMarylebone & Mayfair21 August 2024 -
Frederico was absolutely fantastic in making our experience with finding a property and then moving into it as smooth as possible! Thank you Freddy for all your great help!
By Marilena AnninosKensington18 November 2022 -
The Winkworth Team David Curly and Charlie were very professional and helpful . They recommended a property to me that satisfied me in every way and helped me bought it. I want to try and get more sellers to use their services . ...More
By 王玥慧Marylebone & Mayfair14 November 2024 -
It’s been such a great experience working with Winkworth Knightsbridge team! They’re super easy to communicate with, which makes our job so much smoother. We really appreciate their trust in us and love being a part of their journey. L ...More
By Diana DhamijaKnightsbridge & Chelsea26 January 2025 -
Great experience, I would recommend 100%
By Federico BuccarelliSouth Kensington2 May 2024 -
I’ve lived in Notting Hill for many years and have dealt with many agents. Charlie Vernon is that rare mixture of honesty, integrity, directness and grit. For me these are the only ingredients for a good agent. Charlie has them all and ...More
By Christian CoxNotting Hill15 May 2018 -
Having worked closely with Winkworth for some time, I highly recommend this agency for their professionalism and efficiency. In particular, Ms Glodek who has been pleasant and helpful in assisting with closing a number of deals. ...More
By THOP LONDONKnightsbridge & Chelsea4 December 2019 -
I have previously searched with other agencies, but Winkworth is in a class of their own. This is my second flat I rent through them. Not only do they provide superb service, they go out of their way to make the (unpleasant) process of ...More
By Roy KamaKensington25 November 2019 -
Very nice and helpful agency that made my move very easy.
By Seid TursicSouth Kensington9 April 2022
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Notting Hill Reviews:
Charles and Poppy were a great team to work with on the sale of our flat. They are sensible, honest and punctual. We got a good offer in light of the market and they chased down the information and steps required to completion. Thanks
Marylebone & Mayfair Reviews:
The Winkworth Team David Curly and Charlie were very professional and helpful . They recommended a property to me that satisfied me in every way and helped me bought it. I want to try and get more sellers to use their services .
Knightsbridge & Chelsea Reviews:
It’s been such a great experience working with Winkworth Knightsbridge team! They’re super easy to communicate with, which makes our job so much smoother. We really appreciate their trust in us and love being a part of their journey. Looking forward to working together more in the future! Highly recommended!
Notting Hill Reviews:
I’ve lived in Notting Hill for many years and have dealt with many agents. Charlie Vernon is that rare mixture of honesty, integrity, directness and grit. For me these are the only ingredients for a good agent. Charlie has them all and is also a thoroughly decent bloke. And that’s why he’s not a good agent. He’s an exceptional agent. That’s why I use him personally and for my company (West11 Design Ltd.) top chap. Christian Cox
Knightsbridge & Chelsea Reviews:
Having worked closely with Winkworth for some time, I highly recommend this agency for their professionalism and efficiency. In particular, Ms Glodek who has been pleasant and helpful in assisting with closing a number of deals.
Kensington Reviews:
I have previously searched with other agencies, but Winkworth is in a class of their own. This is my second flat I rent through them. Not only do they provide superb service, they go out of their way to make the (unpleasant) process of searching for a flat pleasant (and actually show they care!). I would like to specifically note and thank Federico Young, and will not think of using any other agency in the future. THANKS!
The Winkworth Prime Central London area

How we work with you
Our prime agents, equipped with extensive experience and deep local knowledge, operate within Winkworth’s extensive network of London offices. Beyond just marketing houses, they offer invaluable guidance on schools, amenities, and the city lifestyle, ensuring our clients make informed decisions according to their preferences. Our full span of advisory capabilities ensures that we are prepared to fulfil your every requirement, providing personal assistance at every step of the way.
Our Prime team consistently goes the extra mile for you with every request, collaborating with your advisors to enhance the services they offer. Our Prime agents operate on the basis of discretion, ensuring the absolute confidentiality of your information.


Connecting you to the right buyers
Our prime agents excel at marketing your premium residence and connecting with prospective buyers whose preferences align with your property. Leveraging our expansive network of offices and a comprehensive database of national and international buyers, our agents guarantee that your home receives maximum exposure to the right audiences. Using connections across our network of offices, our Prime agents are strategically positioned to target high-net-worth buyers locally and globally who are seeking prime properties in London.
Marketing your property
At Winkworth, we take a personalised approach to showcasing every prime property in our portfolio. Each home we represent undergoes a bespoke marketing and public relations campaign designed to resonate with the perfect audience on regional, national, and global scales. With a wealth of expertise in the prime London market, our team of committed property specialists is adept at connecting you with the ideal buyers for your property. Working closely with our Communications team, the Winkworth marketing programme employs a wide range of innovative techniques to amplify the visibility of your prime property, to accomplish a sale.
Here are just some of the ways we can reach your buyers:
- Widespread national advertising in high-profile print and online publications such as the Sunday Times, Daily Telegraph, FT, Evening Standard and Country Life
- Highly targeted regional advertising in local publications
- Prominent positioning on the UK’s biggest property portals, such as Rightmove, Zoopla and OnTheMarket
- Promotion on social media channels and through editorial opportunities in the national media
- A full property profile on Winkworth.co.uk, complete with beautiful photography – reaching over 300,000 visits per month
- Bespoke sales brochure and property information pack showcasing the best your property has to offer

Prime Rentals
Our Prime team also includes experienced lettings experts with successful track records in managing rentals of prime London homes for high-net-worth individuals. By entrusting your prime property to us, you are leaving it in capable hands as we oversee all aspects of the rental process with the utmost care and discretion.
In addition to our tenant database seeking the most exclusive prime properties, the Winkworth Corporate Relocation team based in Central London works with some of the largest corporations across the globe. This collaborative effort extends to assisting some of the world’s largest corporations in relocating their top executives to London, helping to place them in premium rental properties that meet their requirements and assisting with the transition once a deal is complete.
Our Successes
A few of our recent sales from our Prime Central London offices