West End Estate & Letting Agents | Winkworth Estate Agents in West End WC1A

We have been at the heart of prime central London property sales and lettings for over 30 years.

At Winkworth West End, we’ve been part of this area for over 30 years, helping people buy, sell and let homes across Holborn, Bloomsbury, Fitzrovia, Covent Garden and Soho. It’s this longevity that sets us apart. We know the streets, the buildings, and most importantly, the people.

Our team is made up of experienced professionals who’ve worked in the area for years. They bring depth of knowledge, local insight and a calm, confident approach to every move, whether you're looking for a luxury loft apartment, a period conversion or a townhouse full of character.

From our office on New Oxford Street, we’re proud to offer a personal service built on expertise, relationships and an understanding of what makes central London so unique. With excellent links to the City, top universities and transport connections across London and beyond, it’s an area that continues to attract those who want to be at the heart of it all.

With Winkworth West End, you’re working with a team that’s genuinely rooted here, and that makes all the difference.

Areas we cover

Fitzrovia | Bloomsbury | Soho | Covent Garden | Holborn

Meet the Team

Winkworth West End has been rooted in the area for over 30 years, operating from our established office on New Oxford Street. With decades of combined experience across Sales, Lettings and Property Management, our team offers unrivalled local knowledge, and a service built on professionalism, insight and lasting relationships.

See all team members

Got a question about West End?

Keep me up-to-date with property related marketing.

I have read and agree to the Terms and Conditions, Privacy Policy and Cookies Policy.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Available properties in West End

A few of our current favourites in and around the West End area

New Instruction

Tavistock Court, Tavistock Square, London, WC1H

£475 per week (£2,058 per month)
New Instruction

Southampton Row, London, WC1B

£1,200 per week (£5,200 per month)
Video Tour

New Instruction

Woburn Place, London, WC1H

£299,950 Leasehold

Why move to West End?

London's West End is quite rightly world-famous. Crammed with iconic sights and buildings, an abundance of theatres, shops, restaurants bars and hidden gems, there is no other place like it in the world.

A little bit of history
It was English author Samuel Johnson who said 'When a man is tired of London, he is tired of life; for there is in London all that life can afford. We couldn't agree more, although think it could easily apply to the West End alone.

Need to know
The West End offers something for everyone; exclusive Mayfair, eclectic Soho, village life in Marylebone, leafy squares and academia in Bloomsbury and Fitzrovia, market shopping in Covent Garden and the museums of Holborn.

Shopping
As you would expect in the nation's capital, there's a plethora of shops to discover. Oxford Street is home to several 'flagship' stores. At 1.5 miles long it is Europe's longest and busiest shopping street. Soho has a number of great record shops including Sister-Ray and Soul Jazz Records. For clothes and jewellery, the famous Carnaby Street and Newburgh Quarter have a number of independent stores and boutiques.

There are plenty of supermarkets in the area, but for fresh organic produce head to Piccadilly Whole Foods. Covent Garden Market (Thurs-Sun) is a great place to pick up lunch, while the rest of the Covent Garden Piazza (open all week) is ideal for gifts and niche items. Berwick Street market has a variety of goods available, from fish to handbags, depending on where you look.

Thankfully, traditional butchers can also still be found among the big name supermarkets, and Mckanna Meats in Theobalds Road offers high quality meats and friendly advice. Smithfields Market, in nearby Clerkenwell, also boasts a number of impressive butchers.

There are plenty of off-licenses in the area but for something special, head to Gerry's, Royal Mile Whiskies or for wine connoisseurs, Planet of the Grapes, where you can also organise private tastings for you and your friends.

Come Christmas time, Oxford Circus comes alive with lights and decorations; the display at Selfridges and the Liberty Christmas shop are not to be missed.

What services do your estate agents in London’s West End provide?

Winkworth West End offers expert services for buying, selling, and renting luxury properties in these prestigious areas of Fitzrovia, Soho, Covent Garden and Bloomsbury, whether it be a studio apartment, a Soho Loft or Town house. We pride ourselves on our accurate valuations & market insights, professional property marketing, expert negotiation & conveyancing support.
With several members of our team having worked in the office for over two decades, we feel unequalled in our experience in selling and letting properties in the area. Our team of 14 oversee a significant number of tenancies that we manage for our landlords, ensuring compliance and a high standard of knowledge that we continually invest in.

Choosing the Best Estate Agent in London’s West End

The best estate agents in the West End offer a combination of deep local knowledge, proven experience, and personalised service. When comparing agents, ask how long key team members have been with the branch, how well they know the area, and what recent sales and lettings activity they've handled. In short, look for local expertise in neighbourhoods like Fitzrovia, Soho, and Covent Garden, plus a strong understanding of the marketing, legal, and compliance aspects of both the sales and lettings process.
At Winkworth West End, we offer a tailored, expert-led approach to help you get the best value, whether you're buying, selling, or renting.

What are the current property prices in London’s West End?

House prices in London’s West End reflect its status as one of the capital’s most sought-after locations. As of latest data:
Fitzrovia: Studio apartments start from £500k to penthouses over £4million and houses over £5million.
Soho: Boutique lofts & period conversions range from £1 million+.to 3million and beyond.
Covent Garden and Bloomsbury townhouses tend to be between £3 million to £5 million depending on the size and condition of the property.
For up-to-date house prices in the West End, our estate agents can provide expert market insights.

Is London’s West End a good area for property investment?

In a word, yes. Property investment in the West End is highly desirable due to:
Strong capital appreciation – Prime locations hold value with a minimal amount of stock available, given this is an area of residential property amongst commercial and retail units.
High rental demand with numerous famous universities in the local surrounds, such as The University College London, Kings College, London School Economics, andThe School of Oriental and African Studies. There is huge demand for rental properties from international students and alumni that return to work in central London and the city and seek to live in the area. Tenants vary from professional city or Media workers to international students to individuals or couples that are attracted to the unique attractions of Covent Garden, Soho and Fitzrovia.
Limited supply – Period properties and boutique developments ensure exclusivity.
From Soho’s luxury apartments to Covent Garden’s historic townhouses, our estate agents can support you to identify the best investment opportunities in the West End.

What is the demand like for rental properties in London’s West End?

Rental demand in the West End is extremely high, driven by young professionals & corporate tenants seeking central London living, international renters & creatives attracted to Soho’s vibrant lifestyle and finally tenants looking for exclusive penthouses & serviced apartments.
The average rent varies:
•   Soho and Covent Garden do vary greatly but as a guide one would expect to require a budget that allows: £3,000+ per month for one bedroom apartment or a 2-bed apartment at £3600+per month
•   Soho: £3,500–£5,000 per month for luxury lofts.
•   Covent Garden: £4,000+ per month for high-end townhouses.
Our letting agents in the West End can help landlords secure reliable tenants with strong yields.

How long does it take to sell a property in London’s West End?

In these areas, it is unusual for property acquisitions to be part of a chain, often purchases are cash or have minimal borrowing by the purchaser, so transactions are often less problematic than in more residential parts of London. With regards to securing a buyer, we find that this can take 4-12 weeks depending on certain factors such as:
•   Strong marketing and staging.
•   Accurate pricing based on real-time market data.
•   Targeted buyer outreach, including international investors and time of year.
Our estate agents in the West End use tailored marketing and negotiation strategies to sell your property efficiently and at the best price.

What is the property market like in Fitzrovia, Soho, and Covent Garden?

The West End property market is dynamic and highly desirable:
•   Fitzrovia: A mix of modern apartments, period conversions, and boutique developments.
•   Soho: Exclusive loft-style apartments and luxury penthouses in a lively setting.
•   Covent Garden: Grand Georgian townhouses and contemporary apartments close to theatres and dining hotspots.
Our estate agents in Fitzrovia, Soho, and Covent Garden provide expert guidance on buying, selling, and renting in these prime areas.

Is Fitzrovia a good area for families?

Fitzrovia is a very popular area to live in central London for families, offering:
•   Excellent schools, including the top-rated École Jeannine Manuel.
•   Green spaces like Regent’s Park are within walking distance.
•   Family-friendly restaurants and cultural attractions.
With its mix of quiet residential streets and vibrant community life, Fitzrovia is a top choice for families seeking central London living.

What are the benefits of buying a property in Soho?

Buying property in Soho offers:
•   Unparalleled central London location.
•   Strong rental yields from corporate and short-term lets.
•   Stylish, high-spec apartments in a historic setting.
With Soho’s high demand and limited supply, property values continue to rise, making it a smart investment choice.

Latest from our Blogs

May 14, 2025

Winkworth Prime Central London Market Update: Spring 2025

From marketwide trends to postcode-level insights, we bring together data and ground level commentary from experts within our PCL office network to look at the market in Q1 2025.

Read post

April 28, 2025

The Future of Interior Design – What’s Next for High-End Homes in 2025 and Beyond?

As property tastes evolve, so too does the design of the homes we live in. At Winkworth, we keep a close eye on how changing lifestyles, aesthetics, and technologies are shaping the look and feel of luxury living. A new report drawing on the insights of top-end architects and interior designers paints a clear picture of what to expect in 2025—and the trends suggest a significant departure from the design norms of recent years.

Read post

April 17, 2025

Leasehold Rules Are Being Rewritten – Don’t Miss Out on These Game-Changing Perks

For those who own a leasehold flat—or are thinking about buying one—the landscape is shifting.
With several government announcements and proposals in recent months, understanding leasehold
reform can feel like navigating a maze. But change is coming, and much of it could work in your
favour.

Read post

April 14, 2025

Most UK Homeowners Are Missing Out on Thousands – Are You One of Them?

New research has revealed a surprising disconnect between homeowners and the true value of their
properties, with nearly eight in ten (78%) unaware of what their home is really worth—and
two-thirds (64%) undervaluing their biggest asset.

Read post

April 11, 2025

New Season, New Rules: How the 2025 Stamp Duty Changes Are Shaping PCL

The Prime Central London (PCL) property market is experiencing shifts following the April 1st Stamp Duty Land Tax (SDLT) changes. Drawing insights from across our network, we've observed how these tax reforms are influencing buyer behaviour and market dynamics in real-time.

Read post

March 20, 2025

London’s Prime Property Premiums

We continue to see strong demand for London’s most prestigious addresses, with Mayfair’s W1K postcode commanding the highest property price premium in the capital. A recent analysis of London’s prime postcodes confirms that buyers are willing to pay significant premiums for properties located near the city's most iconic landmarks, with Claridge’s, The Dorchester, and The Connaught leading the way in price per square foot.

Read post

March 17, 2025

Number of £1 Million Homes Hits Record High

New data confirms a sharp rise in £1 million+ homes across the country. Fresh analysis reveals that one in every 42 homes in Great Britain is now worth at least £1 million, with London leading the way, where one in 11 homes has now reached this threshold.

Read post

March 13, 2025

Prime Central London's Rental Market: Luxury Living, No Strings Attached

The Prime Central London property landscape is experiencing a significant shift, with growing numbers of high-net-worth individuals opting to rent rather than buy luxury properties. This trend signals a fundamental change in how wealth interacts with the capital's most prestigious postcodes – and begs the question: is high-end renting becoming the new buying?

Read post

March 10, 2025

Comeback Season: Spring Sparks a Surge in PCL's Luxury Market

Prime Central London's spring market is showing encouraging signs of revival, with strategic pricing and international interest creating notable activity despite broader supply increases across the capital.

Read post

MyWinkworth

Winkworth West End Estate Agents

We have been at the heart of prime central London property sales and lettings for over 30 years.

Sales

Lettings

Meet the Team

Got a question about West End?

Recently sold properties in West End

Doughty Street, London, WC1N

The Old School, Princeton Street, London, WC1R

Ridgmount Gardens, London, WC1E

Tavistock Court, Tavistock Square, London, WC1H

Southampton Row, London, WC1B

Woburn Place, London, WC1H

Why move to West End?

What services do your estate agents in London’s West End provide?

Choosing the Best Estate Agent in London’s West End

What are the current property prices in London’s West End?

Is London’s West End a good area for property investment?

What is the demand like for rental properties in London’s West End?

How long does it take to sell a property in London’s West End?

What is the property market like in Fitzrovia, Soho, and Covent Garden?

Is Fitzrovia a good area for families?

What are the benefits of buying a property in Soho?

Latest from our Blogs

Winkworth Prime Central London Market Update: Spring 2025

The Future of Interior Design – What’s Next for High-End Homes in 2025 and Beyond?

Leasehold Rules Are Being Rewritten – Don’t Miss Out on These Game-Changing Perks

Most UK Homeowners Are Missing Out on Thousands – Are You One of Them?

New Season, New Rules: How the 2025 Stamp Duty Changes Are Shaping PCL

London’s Prime Property Premiums

Number of £1 Million Homes Hits Record High

Prime Central London's Rental Market: Luxury Living, No Strings Attached

Comeback Season: Spring Sparks a Surge in PCL's Luxury Market

Latest from our Instagram

MyWinkworth

Log in or create account

Your Details

Winkworth West End Estate Agents

Contact Winkworth West End

We have been at the heart of prime central London property sales and lettings for over 30 years.

Sales

Lettings

Areas we cover

Interior Design Service Winkworth West End have teamed up with interior designer Susan Van Meter

Meet the Team

Got a question about West End?

Online Valuations Aren't Worth The Paper They're Printed On.

Why move to West End?

What services do your estate agents in London’s West End provide?

Choosing the Best Estate Agent in London’s West End

What are the current property prices in London’s West End?

Is London’s West End a good area for property investment?

What is the demand like for rental properties in London’s West End?

How long does it take to sell a property in London’s West End?

What is the property market like in Fitzrovia, Soho, and Covent Garden?

Is Fitzrovia a good area for families?

What are the benefits of buying a property in Soho?

Latest from our Instagram

Online Valuations Aren’t Worth The Paper They’re Printed On.