October 15, 2026
Covering established neighbourhoods including Kensington, Knightsbridge, Notting Hill, Pimlico and Paddington: our report explores how buyers, sellers, landlords and tenants kept their options open ahead of the Budget, in a market where buyers now set the terms.
Deal-making had its quietest quarter in 18 months, in step with the wider prime market, and the typical home sold for 94% of its final asking price. Inside, we examine every asking-price cut across the £2m mansion tax line since the start of 2024: once the surcharge was announced, a cut became twice as likely to cross it, and this summer pricing even reacted to a £1.5m threshold that was only ever rumoured. In lettings, more than three tenants registered for every buyer, and we look at how the first full quarter under the Renters’ Rights Act has changed behaviour on both sides. With the Budget on 28 October, our autumn update offers a grounded view of a market weighing its next move.
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Other news that might interest you
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At Winkworth, we continue to see strong international interest underpinning the Prime Central London property market — particularly from US buyers.
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From the cost of waiting to a breakdown of who's buying, our latest Prime Central London report draws on internal data and expert local insight to unpack the market in Q2.
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April 23, 2026
From brutal pricing to resilient tenant demand, our latest Prime Central London report draws on internal data and expert insight to unpack the market in Q1.
January 30, 2026
From pricing realism to policy clarity, our Full Year 2025 Review draws on internal data and expert insight to unpack a year of recalibration across Prime Central London.
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From realistic pricing to resilient rental demand, our latest Prime Central London report draws on internal data and expert insight to unpack the market in Q3.
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From sales momentum to shifting rental trends, our latest Prime Central London report combines internal data with expert insight from across our office network to explore the market in Q2.
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From marketwide trends to postcode-level insights, we bring together data and ground level commentary from experts within our PCL office network to look at the market in Q1 2025.
