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Will the ‘Waitrose effect’ once again affect houses for sale in Surrey?

The property and the High Street have become intertwined during the last decade, with experts quick to link the type of shop that lines the streets with the prospects of the housing market. Houses for sale in Surrey are never short of an audience but the latest report from consumer champion Which' is set to reinforce the belief that the right retail on your doorstep can add to a property's appeal. Waitrose was voted the top supermarket in the 2014 Which' annual awards, which set out to recognise superior service and products. No doubt the news will bolster the 'Waitrose effect' that even the Sunday Times has reported on, with the newspaper once claiming the opening of a Waitrose 'can only push (property) values higher'. Tom Lepsky, Sales Direct at Winkworth's Weybridge office, says that houses for sale in Weybridge are perennially popular but having a Waitrose in the town definitely helps people make purchasing decisions: "As Surrey estate agents we are no stranger to Waitrose, as the supermarket has branches in Cobham and Farnham as well as in Weybridge, close to our three offices. Our clients appreciate the level of customer service, the integrity and product range that Waitrose carry, and it's often their supermarket of choice. Although being close to a Waitrose might not be on the top of everyone's property shopping list, it certainly wins brownie points when we're discussing locations in Surrey with clients." Lepsky's colleague in Winkworth's Farnham office has a slightly different take on the 'Waitrose effect': "We find that for many young, aspirational professionals a move to Surrey marks the transition into a more discerning phase of their lives, and swapping their regular supermarket for Waitrose is part of trading up. Having the right shops in close proximity is a wider lifestyle choice and we're lucky that many of our houses for sale in Farnham enjoy walking distance to our local Waitrose," says Stephen Tarrant, the Director at Winkworth Farnham. Some sources believe a Waitrose local to where you live can add a 25% premium to property prices but with continued demand in Surrey it's hard to tell if the values Winkworth is achieving for houses for sale in Weybridge, Farnham and Cobham can be, in part or in whole, attributed to a local supermarket. "What we do know is the High Streets and retail centres in Surrey are very balanced, with names liked Waitrose happily operating alongside independent retailers, family-run businesses and farmers' market. We think it's the level of consumer choice that keeps the county's appeal high," concludes Tarrant. Home movers in Surrey should contact their local Winkworth office today for the most up-to-date property market insights.

Houses  for sale in Surrey

The property and the High Street have become intertwined during the last decade, with experts quick to link the type of shop that lines the streets with the prospects of the housing market. Houses for sale in Surrey are never short of an audience but the latest report from consumer champion Which' is set to reinforce the belief that the right retail on your doorstep can add to a property's appeal.

Waitrose was voted the top supermarket in the 2014 Which' annual awards, which set out to recognise superior service and products. No doubt the news will bolster the 'Waitrose effect' that even the Sunday Times has reported on, with the newspaper once claiming the opening of a Waitrose 'can only push (property) values higher'.

Tom Lepsky, Sales Direct at Winkworth's Weybridge office, says that houses for sale in Weybridge are perennially popular but having a Waitrose in the town definitely helps people make purchasing decisions: "As Surrey estate agents we are no stranger to Waitrose, as the supermarket has branches in Cobham and Farnham as well as in Weybridge, close to our three offices. Our clients appreciate the level of customer service, the integrity and product range that Waitrose carry, and it's often their supermarket of choice. Although being close to a Waitrose might not be on the top of everyone's property shopping list, it certainly wins brownie points when we're discussing locations in Surrey with clients."

Lepsky's colleague in Winkworth's Farnham office has a slightly different take on the 'Waitrose effect': "We find that for many young, aspirational professionals a move to Surrey marks the transition into a more discerning phase of their lives, and swapping their regular supermarket for Waitrose is part of trading up. Having the right shops in close proximity is a wider lifestyle choice and we're lucky that many of our houses for sale in Farnham enjoy walking distance to our local Waitrose," says Stephen Tarrant, the Director at Winkworth Farnham.

Some sources believe a Waitrose local to where you live can add a 25% premium to property prices but with continued demand in Surrey it's hard to tell if the values Winkworth is achieving for houses for sale in Weybridge, Farnham and Cobham can be, in part or in whole, attributed to a local supermarket. "What we do know is the High Streets and retail centres in Surrey are very balanced, with names liked Waitrose happily operating alongside independent retailers, family-run businesses and farmers' market. We think it's the level of consumer choice that keeps the county's appeal high," concludes Tarrant.

Home movers in Surrey should contact their local Winkworth office today for the most up-to-date property market insights.

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