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Do you have the W factor?

Winkworth is now actively looking for the next generation of franchisees to join our 100-strong network as we expand our operations in key locations nationwide.


Lucy King, Head of Talent at Winkworth, outlines the ideal person to become a franchisee.  She comments: “We are looking for career estate agents looking for the next move up the ladder. An entrepreneurial approach and the ambition to build your own business are essential characteristics. You may already be operating in an entrepreneurial role within a corporate environment.

Becoming a Winkworth franchisee provides you with an outstanding opportunity to own the business you are building and to benefit directly from your success, rather than being an employee in a large company where the biggest reward may be a bonus, rather than a direct share of the profits of the company.

A good local area knowledge is really important and that could be from your years of experience working in the region or it might be an area where you grew up and know well – and this needs to complement our existing network. Our business model allows for one Winkworth franchise per defined, carefully researched territory. Our London offices have strong links to the country offices, with the focus on prime properties and rural homes, and this can help to keep a flow of customers moving out of the capital and seeking the services of our offices in popular locations in regional towns and cities.

Winkworth was the first franchise agency in the UK and has 40 years of experience of operating as a highly successful AIM-listed company. We are a leading franchise brand, combining heritage and high-end market share with a successful, agile company network and back office support. This includes training, recruitment, compliance, IT, marketing and PR support. We can also provide introductions to international clients through the China desk and European operations.

Lucy King says a real love for the industry, property and people is something she looks for in potential franchisees.  There also needs to be a good fit with the brand, which was ranked in the top 10 property brands chosen by customers in the YouGov BrandIndex 2020. “We are a heritage brand but with our focus firmly on the future and we are looking for people who have a similar outlook.”

She added: “We will help you to build up a flourishing business or several businesses within a region that, in the future, we can help you to sell and enjoy the fruits of your hard work. You will have the autonomy to run your own business while using the brand to increase market share.”

Joining Winkworth removes a degree of risk that setting up an independent agency can entail.  Each office in the network is independently owned and managed by the franchisees, operating within the guidelines and standards of the Winkworth brand.  One of the key elements of being a franchisee is to provide a high standard of customer service, with a fully staffed office with properly trained employees, for which Winkworth franchising will provide support.

The events of the past few months have been extraordinary and for many people, this has meant re-evaluating the way they live, some through choice and others through necessity.  However, with challenging times comes the opportunity for a fresh start and making that move to take control and launch your own business with Winkworth could be your defining decision.

If you are interested in becoming a Winkworth franchisee, contact our new franchising department today.

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